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Certified Content Writer & SEO Specialist

Kenyan businesses need blog posts, website copy, product descriptions, and social media content — all written for local audiences and optimised for search engines. This course teaches you to write content that ranks, converts, and keeps clients coming back month after month.

5 lessons5–6 hours15 exam questions75% pass mark

What you'll learn

  • ✓Write web content that Kenyan audiences actually read and act on
  • ✓Optimise content for Google search — keyword research, on-page SEO, meta tags
  • ✓Create blog posts, landing pages, product descriptions, and email copy
  • ✓Translate and localise content between English and Swahili
  • ✓Build a content writing portfolio from scratch
  • ✓Price content services and build recurring client relationships

Who this is for

  • →Writers and bloggers wanting to earn from their skills
  • →Marketing assistants responsible for company content
  • →Journalists transitioning to digital content creation
  • →Anyone with strong English and Swahili writing skills

Course curriculum

1
Content Writing as a Business in Kenya
25 min
Free Preview
2
Writing for the Web — Structure and Voice
30 min
3
SEO Content — Writing for Google
40 min
4
Specialised Content Types
30 min
5
Building Your Content Writing Business
25 min